CONSUMERISM OF LEISURE CLASS IN SINGAPORE IN KEVIN KWAN’S CRAZY RICH ASIANS: A SOCIOLOGICAL APPROACH

Setiadi, Agni Nurwidia and Daulay, Resneri (2021) CONSUMERISM OF LEISURE CLASS IN SINGAPORE IN KEVIN KWAN’S CRAZY RICH ASIANS: A SOCIOLOGICAL APPROACH. Lire Journal, 5 (1). pp. 35-53. ISSN 2581-2130

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Official URL: https://lirejournal.ubb.ac.id/index.php/LRJ/index

Abstract

This research entitled “Consumerism of Leisure Class in Singapore in Kevin Kwa n’s Crazy Rich Asians: A Sociological Approach”. The purpose of this study is to a nalyze the leisure class reflected in Singapore in the novel Crazy Rich Asians. In addition, the aim of this research is to reveal the consumerism of leisure class in CrazyRichAsians.Thisnovelcontainstheaspectaboutthestyleofconsumer in Singapore.Theresearchusesqualitativemethodtoanalyzethedata.Thisstudy usesthemimeticapproachbyM.H.Abrams andtwomainconceptsoftheoryof leisure cla ss by Thorstein Veblen, these a re conspicuous leisure a nd conspicuous consumption. The research applies the data of Singaporeans leisure class in the book Understanding Singaporeans: Values, Lifestyle, Aspirations and Consumption Behaviours by Keng et al. This study also applies the concept of uniquely Singaporean mindset in the book entitled The Cult of the Luxury Brand: Inside Asia’s Love affair with Luxury by Chadha a nd Paul a s a tool to a nalyze the consumerism of leisure class in the novel Crazy Rich Asians. In this study, the researcherfindstwomainresults.First,thisstudyindicatesconspicuousleisureas a signa l of leisure class in Crazy Rich Asians based on seven leisure activities of Singaporean. They are sports, social, self-improvement, various charity, travel, home,andotheractivities.Second,thestudydiscoverstheconsumerismofleisure classin CrazyRichAsiansanduniquelySingaporeanmindsetasa mainresultof leisure cla ss’ consumerism in Singa pore reflected in Crazy Rich Asians.

Item Type:	Artikel Umum
Keyword:	Leisure Class, Consumerism, Conspicuous Leisure, Conspicuous Consumption
Subjects:	P Language and Literature > PR English literature
Depositing User:	Resneri Daulay
Date Deposited:	26 Jan 2023 05:43
Last Modified:	26 Jan 2023 05:43
URI:	http://eprints.uad.ac.id/id/eprint/39182

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