Sudaryanto, Sudaryanto and Wijayanti, Dedi (2019) STRATEGI BERBAHASA CALON KEPALA DAERAH PADA WACANA KAMPANYE PILKADA JAWA BARAT 2018. [Artikel Dosen]
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Hasil Cek-Sudaryanto Wijayanti-Languege Strategis Compaign Discours Pilkada Jawa barat.pdf Download (4MB) |
Abstract
Regional head candidates, especially governors and deputy governors of West Java
province for the period 2018—2023, have unique and interesting Indonesian, regional
(Sundanese), and foreign (English) language strategies to study. Through their campaign
props, they tried to attract voters to vote for him. The data in the form of campaign discourse
of the governor and deputy governor candidates of West Java province was collected through
an observation method with reading and recording techniques. Then the data is analyzed by
matching methods through referential equivalent techniques, orthographic equivalent
techniques, and phonetical equivalent techniques. The results of this study indicate that the
candidates for regional head use various strategies in Indonesian, regional (Sundanese), and
foreign (English) languages, such as acronyms, abbreviations, jargon, honorifics, self-names,
brief biodata, bearer party names, and social media names.
| Item Type: | Artikel Dosen |
|---|---|
| Keyword: | Language strategies, campaige discourses, Pilkada Jawa Barat |
| Subjects: | L Education > LB Theory and practice of education > LB1501 Primary Education |
| Divisi / Prodi: | Faculty of Teacher Training and Education (Fakultas Keguruan dan Ilmu Pendidikan) > S1-Indonesian Language and Literature Education (S1-Pendidikan Bahasa dan Sastra Indonesia) |
| Depositing User: | Dedi Wijayanti |
| Date Deposited: | 22 Nov 2023 08:18 |
| Last Modified: | 22 Nov 2023 08:18 |
| URI: | http://eprints.uad.ac.id/id/eprint/52485 |
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