Identifikasi Kebutuhan Konsumen Katering Makan Siang Di Lingkup Dosen dan Karyawan Universitas Ahmad Dahlan Yogyakarta

Setyawan, Rai Rake (2019) Identifikasi Kebutuhan Konsumen Katering Makan Siang Di Lingkup Dosen dan Karyawan Universitas Ahmad Dahlan Yogyakarta. Journal of Food and Culinary, 2 (2). pp. 79-845. ISSN e-ISSN 2621-8445 | p-ISSN 2621-8437

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Abstract

Bisma Catering is a teaching factory in the vocational study program Food Service Industry. Bisma Catering’s concumers are lecturers and employees at Universitas Ahmad Dahlan.
Consumers have different needs and appetites but in this case Bisma Catering had not had data about that. The aim of this study was to identify and documenting the needs of Catering consumers at Universitas Ahmad Dahlan. This research was a quantitative research with survei method. The
respondents were 100 lecturers and UAD employees. The instrument was in a google form distributed via whatsapp. The data obtained were further analyzed descriptively. The result showed that 58.7% of respondents were women. 59,7% work as lecturers and 40,3% are employees. 42,9% of respondents wanted lunch with price range of IDR 13,000 – 15,000. 91% wanted vegetables in menu and 64% wanted sauteed dishes. 45.5% like the spicy taste and 90% said there was no food allergy. 48% customers want plastic lunch box as packaging.

Item Type:	Artikel Umum
Subjects:	L Education > L Education (General)
Divisi / Prodi:	Faculty of Economics (Fakultas Ekonomi) > S1-Management (S1 Manajemen)
Depositing User:	Rai Rake Setyawan
Date Deposited:	27 Mar 2023 05:15
Last Modified:	27 Mar 2023 05:15
URI:	http://eprints.uad.ac.id/id/eprint/41636

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